The Life-first Business Podcast

This Overlooked Skill Will Help You Run Your Coaching Business Like a Savvy CEO

Leonie N Season 1 Episode 27

In this week’s episode of The Life-First Business Podcast, we dive into a crucial yet often overlooked skill that separates thriving CEOs from struggling solopreneurs: knowing when and how to invest in your business. Whether it's tools, courses, or coaching, making intentional investments can fast-track your growth—but only if done strategically.

I share my personal approach to budgeting, decision-making, and mindset when it comes to business investments. You'll discover practical tips to confidently invest in the resources that will align with your goals and help you build a joyful, sustainable business that works for you.

What You'll Learn in This Episode:

  1. The mindset shifts needed to confidently invest in your business.
  2. How to create an investment budget and align it with your goals.
  3. Strategies to evaluate offers (like Black Friday deals) to ensure they’re worth your money and time.
  4. Why relevance to your current goals is the key to getting the most out of any investment.
  5. How to decide between DIY courses and programs with added support.
  6. The "future you" perspective: making decisions today with your 1-year goals in mind.

Key Questions Answered:

  • How can you overcome fear or hesitation when investing in your business?
  • What should you consider before purchasing tools, courses, or coaching programs?
  • Is it worth waiting for income before making business investments—or should you take the leap?

Learn about 1:1 Strategy Session with me here

Bonus Resource:

Grab my free 1-Page Client Attraction Blueprint and Mini Training to kickstart your client acquisition journey and discover the 7 steps you need to go from zero clients to filling your waitlist! 

This is The Life-first Business Podcast, brought to you by fellow solopreneur and business coach Leonie from The Happy Heart Co. Find me on Instagram @leonie.businesscoach or learn more at www.thehappyheartco.com

Sign up to The Strategy Soirée for New Wellness & Life Coaches. Create a tailored action plan to launch & grow your purpose-driven, yet easeful coaching business in 2025! Whether you’re building your business in part-time hours alongside a job, contracting work or parenting or you’re ready to commit full-time - you’ll walk away with an aligned strategy! SAVE YOUR SEAT HERE


This is The Life-first Business Podcast, brought to you by fellow solopreneur and business coach Leonie from The Happy Heart Co. Find me on Instagram @leonie.businesscoach or learn more at www.thehappyheartco.com

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